'Advertising' Archive

DroidDoes is the Anti-1984 Ad

25 years ago, Apple announced their new, friendlier, easier-to-use personal computer with the iconic 1984 ad where a heroine throws a hammer – taking down a non-descript technical figure.

Tonight, I watched Verizon’s new DroidDoes.com ad. Verizon is declaring Apple’s iPhone is too friendly, too simplified, too limiting – what you need is a non-descript technical figure to remedy that.

This ad is more than a direct attack on the iPhone – it’s a direct attack on more humane technology offerings. A return to 1983.

This is not a position I encourage other Android providers to take.

Yes, the iPhone does have weaknesses – humanity isn’t one of them.

RealTimeAds Out of Beta, Taking Paying Customers

RealTimeAds.com Launches at MinnPost.com

Ad Bye

Notes from Bob Garfield’s Chaos Scenario 2.0 Talk at Macalester

The Podcast is the Ad

Say When

Podcast Advertising Not Working for Me

The Need for Nichér Yellow Pages

Friday, April 13, 2007 1:33:51 PM

This Song is a Commerical

Rocketboom’s Andrew Baron: Advertising Doesn’t Work

Ad Standards for Newspapers?

KRAFT Wants My Opinion on “Food”?

A Per Post Ad Experiment – Now Taking Your Money

“Statistically Nobody is Listening to Your Podcast”

The Adpaper, Who Needs News?

Don’t Click Here, Part 2

Who Buys Lunch in a Draw?

35.1 Days vs ‘Back to the Music in 60 Seconds’