Yesterday, I came across the DoubleShot Coffee Order Widget.
DoubleShot Coffee, the same Tulsa, OK folks on the receiving end of a trademark infringement claim by Starbucks, just made one giant leap for ecommerce.
Simplicity and Persistence.
After setting up credit card information on the widget’s backside, select one of their 18 coffees from the front and click ‘Order’.
Need more? Do it again.
Best of all, I don’t need to remember their url, bookmark their site, or remember anything. When I want coffee – I hit F12.
That’s how you build highly-passionate and caffeinated customers.
Thanks Brian.
