'Marketing' Archive

It Only Makes Sense if You Only Sell Ads

“Except for one thing. There’s no ringtone for sale. Just like there were no bathrobes a couple weeks ago. Or Dundee statues before that. Or Timberlake boxes. Or Timberlake box song ringtones” – Doodledee

Heck, TikiBar TV understands this:

“Rather than charging a micropayment for your show, sell fans a nice fancy mug!” – Dave Slusher

Blurring Identity to Clear It Up

The Buzzword Blacklist Part 2

Hollywood Video in the Local Supermarket

Distribution is Marketing

The Long Tail of Media Attention

Lawyers That Get Niche Publishing and Podcasting

Using Search Engines and Tags to Get A Specific Someone’s Attention

The Economics of Podcasting

If You’re a Guru, You Need a Podcast

How Netflix Could Use Recommendations To Increase Subscriptions

The Buzzword Blacklist

McDonald’s Learns From Best Buy