Random Articles

• Sex, Email, and Customer Relationships There’s a gradient of access your customers grant you - at least the clued-in ones and the ones worth caring about. This access includes all the ways you can contact them - from most casual to more intimate. Just like in real life, the goal is get laid without feeling used in the morning. Commitment Level Action What
• Email Subjects are Irrelevant, Only Sender Matters An email comes from you mom, your sister, your BFF. Does it matter what the subject line says? No, you open it right up. I suspect there are some commercial organizations you feel the same about. In my house, it’s DailyCandy, BabyCenter, Joyent, Amazon, our insurance agent, accountant, etc. Any one of those organizations could send out
• This Email is Bloggable Signature I’ve been thinking about when to send an email verses blog. I’ve decided on a loose guideline: if more than 3 people would find something useful, I’ll blog it. If not it’s an email (or, even better, an instant message) Somethings, like mailing lists, don’t map well to this guideline. To cover that, I’ve followed Ross
• Failbox: The Broken State of Email Clients - Part 1 If you’re of a certain age, as I am, your first expose to email was probably in college or at work. Processing messages daily wasn’t difficult; the number of people that had access or reason to send you messages was low and messages arrived fairly infrequently. So quaint and last century. Today, I’m tracking 8 email
• Better Email Tips On MPR the other morning, they had consultant and author Marilyn Paul talking about ways to spend less time in your inbox. Her suggestion is to institute email subject line tags. You include these tags in your email subject line. Here are the one’s I remember: ty: thank you nrn: no reply necessary nbd: need response by date More