Random Articles

• Measure Once - Cut 5 or 6 Times As I mentioned in an earlier post, we spent the weekend redoing our bathroom & entryway. The biggest a-ha I can offer you: Iterate For a Snug Fit. For each piece of sub-flooring, each tile, and the new mopboard - we would: Make the measurement Cut off a hair little less than we measured Massage the piece in place Mark where
• Customers are Cheaper than Ad Agencies When people are sharing more and more with each other and strangers, when audiences are splintering, when the relationship between a company and it’s customers is far more measurable, spending millions of dollars on “brand awareness” would seem hilarious - if it wasn’t sad. In other words: “You don’t want the kind of high-production stories that come
• Designing for Beausage? One of the things that continues to inspire and intrigue me is how the marks of previous uses communicate how to use something to a new audience. In the non-electronic, non-disposable world of say, a rural Midwestern farm in the 1980s; the wear on the barn door shows you how to open it, the path
• Intentional or Not All Products Are Building Blocks Listening to Dave Slusher’s interview with Phil Torrone of Make Zine reminded me that no product, software, or website is an end itself. All these things are tools. Tools that build off one another. Tools that need to be integrated to be useful.
• Advice to Web Developers: Forget the Password  This weekend while wandering down the aisles of our local Super Target, we found a dinner table and a side board we though would go great in our living/dining room. After checking out, a couple of teenage boys wheeled the still flat-packed pieces to our awaiting PT Cruiser. Now, after flattening the inside of the