Comments on: McDonald’s Learns From Best Buy http://garrickvanburen.com/archive/mcdonalds-learns-from-best-buy User Experience Strategy, Ruby and Rails Web App Development Sat, 20 Mar 2010 20:37:58 +0000 http://wordpress.org/?v=2.8.4 hourly 1 By: Anonymous http://garrickvanburen.com/archive/mcdonalds-learns-from-best-buy/comment-page-1#comment-21575 Anonymous Sat, 16 Jul 2005 05:38:30 +0000 http://garrickvanburen.com/archive/mcdonalds-learns-from-best-buy#comment-21575 Individualization is the key to "mom and pop" stores. The whole idea behind Best Buy and the Customer Centricity is that they want that feeling of someone feeling important to a company for every customer that walks in its doors. Besides being a $30B company, BBY just wants its customers to know that its focus is no longer on product, but on people. Now another great aspect of the new Best Buy that everyone is forgetting, Best Buy is putting a lot of the new decisions into employee hands. Its a great miniture entrepreneurship so that employees (line-levels) can test out their business skills. BBY realized that corporate may lead the company's stockholders, but part-time and full-time employees lead the customer loyalty. Being a part of the change as a BBY employee is a great thing. They are basically saying, "So you ahve an idea. Great. Get it together and let's see how it goes." What a concept... improve customer loyalty and employee loyalty. Individualization is the key to “mom and pop” stores. The whole idea behind Best Buy and the Customer Centricity is that they want that feeling of someone feeling important to a company for every customer that walks in its doors. Besides being a $30B company, BBY just wants its customers to know that its focus is no longer on product, but on people.

Now another great aspect of the new Best Buy that everyone is forgetting, Best Buy is putting a lot of the new decisions into employee hands. Its a great miniture entrepreneurship so that employees (line-levels) can test out their business skills. BBY realized that corporate may lead the company’s stockholders, but part-time and full-time employees lead the customer loyalty.

Being a part of the change as a BBY employee is a great thing. They are basically saying, “So you ahve an idea. Great. Get it together and let’s see how it goes.”

What a concept… improve customer loyalty and employee loyalty.

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