The Adpaper, Who Needs News?
27 Sep 2006 in Advertising, Newspapers by GarrickComments (1 Comment)
J Wynia added these pithy words on Sep 27 06 at 5:34 pmI’ve often recommend that, when getting into a new hobby, people buy one issue of all of the relevant trade magazines and read the ads. You get a really good feel for a hobby overall by just reading the ads: what’s important to lots of the participants, who the big suppliers are, etc.
For a while, we used to get the Sunday paper and pretty much toss the paper part and go through the sales flyers.
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