Sunday Star Tribune seemed a little heavy for a boring, post-holiday, January weekend. As I culled out the handful of things I actually care about;

• comics
• big box electronics ads
• “signature” – maybe there’s something interesting this week
• “money + business” – maybe there’s something interesting this week
• the Satellite radio article in “arts & entertainment” – complete fluff piece. Aside from reading like an ad for Howard Stern. I hope the Strib got some ad dollars for the article. More on that at the Work Better blog.

I also found:

• 2 duplicate Office Depot ads
• 2 duplicate PartyAmerica ads
• 5 duplicate CompUSA ads
• and yes, 10 duplicate Sears ads

I don’t know how advertisers pay the Strib and measure its usefulness, but this can’t be helpful. Plus, I didn’t page through any of them. So, doubly un-helpful.