Blurring Identity to Clear It Up

“What if there was an agreed upon microformat…that would telegraph to others our capabilities, experience, strengths, knowledge and, especially, our availability to be hired?” – Steve Borsch

Must be something in the warm Janurary in MN air. A lunch earlier this week – unfortunately without Steve (need to remedy that) – was all about the need and value in increasing the visibility of expertise, availability, and reputation.

In a very primitive, rudimentary, and analog form – the barometer Steve asks about already exists; participation in peer communities like forums, professional organizations, and generally impressing people with how hard your rock – are all reputation builders and indicators. Primitive, because it’s still pretty hard to find people that can vouch for you. Google, LinkedIn, eBay, and the comments on your own blog, are all ways to others gauge your status.

For better or worse – all the measurement systems listed thus far are isolated and non-portable (pointing your eBay rating at a potential consulting client means little). Maybe I should dust off my Identity XML thinking. Managing access to a bunch of Identity.xml files sounds far more useful than YAIS (Yet Another Identity Silo).

Many of the attributes Steve lists in his question above are most accurately declared by others – verses self. The world…er…marketplace…creates my identity as much as I do.

So, Steve, I’ll declare what I know of you, if you declare what you know of me. 🙂

Re-reading this, I think RSS is the microformat in question.

ELSEWHERE

“It took a few years, but it’s great to see software actually being built around the identities that aren’t vendor controlled.” – Dave Winer

I need to poke around MyOpenID.

A Use Case for Identity XML – Demographic Surveys

Stowe Boyd’s running a reader survey. I’ve followed Stowe from Get Real to /Message and thought I’d check out the survey.

Standard demographic stuff; age, gender, household income, zip code, employment status, profession, internet usage, etc. Those common questions attempting to build an anonymous picture of people without actually getting involved with them.

Reading through the questions, the myth of blogs-as-conversation fell away. Stowe doesn’t know who I am – or you are – at all.

If he did, he wouldn’t need to ask these questions – because we’ve already answered them. All of us. Somewhere – if only at the BackBeat Media survey, or in our My.Yahoo.com.

I’d don’t mind giving this info. It’s just annoying to answer the same question twice. I’d much rather just point a URL at the survey.

In the same way I’d prefer to point a URL at my current photo than upload it _again_ to another website (43things, Stikipad, Eventful, or Amazon, Technorati etc).

I’m wondering if there’s an XML specification (or something like it) for the basic identity info all these surveys (read marketers) want. For example:

<BirthYear>1974</BirthYear>
<Gender>M</Gender>
<ZIP>55418</ZIP>
<ChildrenCount>1</ChildrenCount>

I could spin a file with this info, host it, maintain it, and provide brief glimpses into for the right price (so could you).

Yes, this is the Customer as Silo idea, feels like there’s some intention economy connection as well. No, I didn’t complete the survey.

Postel’s Law Asks, What Are You Ignoring Today?

There are quite a few memes circling this week I’m actively ignoring. Things where this sentence is exactly the amount of energy I’m giving them. If you also follow Doc Searls, these are snowballs I don’t think deserve pushing.

This is where the attention metadata stuff gets mushy. I’m talking about the triangles in the corners of the Attention Pyramid, the delta between attention & importance, between impression and click-through, between reading and writing, between Postel’s Law. The things I deem important should be associated with my identity, not the super-set of things I’ve given some acknowledging amount of attention to.

Question is, which is more valuable to snowball pushers; people ignoring them or people in their way?