Yesterday the Strib announced Best Buy’s new customer personas. According to the article, $50 million is dog-eared for reformatting 100 stores to improve the shopping experience of these 5 archetypes. It seems to me that Ray, Barry, and Buzz already love shopping at Best Buy. Jill on the other hand, can’t stand the place. Perhaps …
Category Archives: Best Practices
Customer in Training
While a number of supermarkets and discount stores offer “customer-in-training” shopping cart as their primary method of keeping children occupied while their parents shop, Wegmans – a Woodbridge, N.J. supermarket chain – goes one step further offering W Kids Childcare centers . The videos, toys, and playground equipment found at these centers is part of …
Learning from Living – Part 2
As I mentioned in an earlier post, I spent the weekend doing tearing out carpetting from our house and understanding the electrical and plumbing systems. A couple of our plans needed to change once we really got into the house: Need a new subfloor in the bathroom & entryway May need to re-wall the bedroom …
Learning from Living
Over breakfast this Saturday, my wife and I discussed various home improvement projects for our new place. Very early into the conversation, we realized how little we knew about the house. What’s under the carpet? Can the toilet be moved easily? How long will it take to remove the wallpaper? Answers that can only be …
Lunch is the Most Important Meal – Redux.
As a follow-up to my earlier post on lunches, I submit this announcement from Duluth, MN’s mayor Herb Bergson. Bergson plans to visit one classroom each Friday and take a tourist to lunch that day. He also wants to meet with different small-business owners each Friday to see how the city can help them grow. …
Continue reading “Lunch is the Most Important Meal – Redux.”
Lunch is the Most Important Meal
In my experience observing organizational behavior, especially start-ups, what happens at lunch is a key indicator of an org’s health. If people go out, for a walk, and talk about non-work stuff – Congrats. If they brown-bag it and eat alone at their desks – something is very, very wrong Laurent Bossavit agrees with me …