Share You OPML, Exposing 1% of Your Audience

According to the Feedburner widget 53,657 people are subscribed to TechCrunch.com. 746 of those people are also sharing their opml.

That’s 1.4% overlap.

If you’re running a tech startup, thanks to Share Your OPML, you now know which 746 people to talk with first.

Coincidently, I’ve talked to a bunch of ecommerce, direct-to-customer organizations over the years and 1% is the most frequent conversion rate quoted. On the one hand, it’s pretty cool that successful businesses can be built on 1%. On the other, it feels highly inefficient (99% waste).

If you’re interested, I’ve shared my feeds as well.

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