Working at it “In fact, to the extend that the future is shaped by human action, it is not much use in trying to predict it – it is much more useful to understand and work with the people who are engaged in the decisions and actions that bring it into existence” – Saras D. Sarasvathy “The instant somebody goes from playing their guitar in the bedroom and at parties to wanting to make money off of it, they are no longer an artist, but an entrepreneur and a business owner. The same rules apply to them as to every other entrepreneur on the planet: They need to provide something which somebody else is prepared to pay for.” – Rick Falkvinge