Even Free Registration Has a Cost

Yesterday, I did a good amount of thinking about the registration model of the T-minus aggregator project. At this point, I’m confident that a good portion of the service will be free and without registration.

This was confirmed when I went to check out the Technorati redesign this morning and neither the site nor my browser remembered my name/pass combo. Looking in Keychain Access – I had 3 records for the site. Huh, which one works?

There are a few bits in the T-minus project where some having some identification or authentication makes more sense than not – but as a whole, requiring a name/password combo doesn’t make any sense.

Update: Steven from Panic agrees registration isn’t always a necessity to communicate value.

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