Listen to me read the actual email I received from a kraft.com domain.
I question its authenticity, but then, its from the place that brought us cheese food.
UPDATE:
I just received confirmation that the message did come from a Kraft “Senior Associate Brand Manager”, and I’m not the only one in PodcastMN land to receive the message. More updates to follow.
While it’s not astroturfing or splogging, it still gets added to the “How not to engage bloggers for marketing” pile.
This weekend, Dan Gillmor is doing a workshop on how to make public-access TV relevant. His thoughts echo those I wrote about in, “Add Cable Public Access to the Endangered Species List“. Namely, it’s an artifact of a time when publishing was hard and expensive for citizens to do.
My recommendation for cable companies to fulfill their community requirement: “offer bandwidth [to the community]. Lots and lots of it, with BitTorrent thrown in.”
Here’s some choice excerpts from Dan:
“In the meantime…help members of the community learn modern media production techniques.”
ELSEWHERE:
I’m with Aaron, I don’t quite get Twitter. If you want to know what’s on my mind…read this blog. What I do get about Twitter is really, really fast publishing. The faster, the better.
So, I cooked up a little script (11 lines) to post directly to this blog from Quicksilver. If you’ve got a WordPress blog, or blog that understands the MetaWeblogAPI (though, I’ve only tested it on WP).
So, if you want to twitter on your own blog…download QSPress.
The posts look something like this and hey, no character limits. 😉
More on the QSPress page
LATER:
Eric, I say this script is proof XML-RPC isn’t dead.
Last time I checked, Flickr’s ‘blog this’ was XML-RPC. Copy-and-Paste and XML-RPC are two different things. C-and-P exists because video needs at least one ’embed’ tag and well, that’s hard. Add to that, XML-RPC needs an end-point url and a password, that’s a level of complexity above – ‘here take this code’. They serve two different functions – though the final product looks similar.
the first post of the day – written from quicksilver.
RELATED
Every gallon of gas equals 20 pounds of carbon dioxide and there’s a 12 gallon tank in the Neon and a 14 gallon tank in the Cruiser. So, every time we fill up, we’re responsible for another 240 or 280 lbs of CO2 in the atmosphere. (The Neon’s 10 years old this year…Ouch.)
On the plus side, I just got confirmation that 18,000 lbs of my family’s CO2 (69 fill-ups) will be neutralized thanks to TerraPass. Less than $100 covered our guestimated annual driving in 2 fairly efficient cars. (We’re also 100% WindSource in our home’s electricity.)
According to TerraPass’ “Around Towner” and “Cross Towner” pricing structures, neutralization is $.10 / gallon.
One dime per gallon.
So much carbon offset for so little.
Two questions:
The swag TerraPass sent did feel a little too much like I gave money to Public Radio. Are ‘thank you gifts’ the most effective use of the money I sent?
Speaking of GreenDimes.
Elsewhere:
2010 Sept 09
There’s been a shuffle over at the gPod. Since JoCo’s Thing a Week project is over (go buy the discs) – I’ve replaced it with the equally geeky and entertaining Joyent podcast.
The banter between Dave, Jason and the others is almost exactly what I want from a technology conversation podcast – just that little bit over my head, and completely unserious – except when they’re completely serious.
