About time. And product. And being more deliberate.
“So what do you do when the deer have guns, You get into the ammunition business.” – Gordon Borrell “Attention tuning will reduce RSS overload but not noise to signal.” – Steve Gillmor “[Real Estate] Sellers and buyers can figure out pricing via Zillow; they can bid via Redfin; they can list via PropertyShark or …
Continue reading “Three Thoughts on Demand Supplying Itself”
I’m the first to admit I frequently listen podcasts for the guest not the host – TechNation, PodTech, Larry’s World, and more recently – Gillmor Gang. For the latter, it wasn’t the ads that bugged me, or the hub-bub around them. I’ll fast-forward past them until a new podcast-appropriate ad format is introduced. I completely …
There are two semantic phenomena made prominent with the advent of tagging: We use related words to describe a concept wrapped in a point-of-view. If memory serves, in his Ontology is Overrated presentation Clay Shirky uses “film”, “movies”, and “cinema” as an example. Each of these words describes similar, but different things. We use the …
Just me today to kicking off the new year with a new mic – Sennheiser e816S, a simplified production process, and a glass of Armagnac. Things on my mind: Cooper’s crying is like interruption-based advertising is like a Vonnegat story. Distribution is Advertising. Removing distraction for the New Year; moving status indicators to my dashboard …
Continue reading “First Crack 69. Garrick Talks About Attention, Advertising, and Interruptions”
Hitting shuffle on the ‘unlistened podcast’ playlist this evening I hit Steve Gilmor’s conversation with Doc Searls on Attention back in November and the just published On the Media on the NSA eavesdropping on Americans for the last 4 years. Yes, in fact, I would like to see an AttentionTrust badge at nsa.gov (btw – …
Continue reading “The Government is Really in the Attention Business”
Erik Haugo has started a for:garrickvanburen tag over at del.icio.us for things he thinks I’ll be interested in. Thanks Erik. If you’re reading this right now, feel free to use that tag for the same purpose. I’m also watching garrickvanburen on Flickr and Technorati. Similarily, if there’s a podcast you think I’d enjoy – you …
Scoble pointed out this Google search for Susan Dumais, look at the ad in the right-hand column. It’s less of an ad and more of a unique recruiting method. I hope this is the future of Google Ads – very specific messages targeted to a single individual. This reminds me of the how venture capitalist …
Continue reading “Using Search Engines and Tags to Get A Specific Someone’s Attention”
“Working Pathways Work Better Weblog will adhere to the principles of the Attention Trust.”
For a while now, Dave Slusher hasn’t been happy with “dead fish” performance of Google AdSense on his site. We pulled AdSense off MNteractive.com months and months ago because of the same problems. I haven’t even considered looking back. I believe Jim Cuene and I hit on the crux of the problem this morning; Google …