Long Term Assumptions

I’m fortunate to be regularly exposed to a number of crazy project ideas. Each of the ideas I vet through a number assumptions:

  1. We all will be regularly, publicly, independently, publishing via the internet1. This is consistent with Fred Wilson’s views2.
  2. Publishing via the internet complies with both Moore’s and Sturgeon’s Law.
  3. Our peers are the most relevant news source.
  4. Information is presentation independent.
  5. Proper nouns are indistinguishable from advertisements.
  6. The smaller the scope, the more quickly sustainable success is reached.
  7. There are no users.

1. Regularly = at any frequency, Publicly = any definition you like.


“Honestly I am not envisioning anything other than this; every single human being posting their thoughts and experiences in any number of ways to the Internet..Many people will say that’s a ridiculous notion…To which I say bullshit. I believe that we are headed to a world which everyone will share their lives with the rest of the world via the Internet. That is social media.”- Fred Wilson, A VC