Towards Freetail

In the past couple weeks, I’ve been stuck in a queue at the supermarket, IKEA, or other big box with lots of self-service checkouts. Stuck.

Contemplating whether standing the queue actually took longer than finding the items I wanted.

That maybe, just maybe, this entire endeavor could be made more efficient and joyful.

Rather than the punishment for enjoying the selection.

The Pay-What-You-Want Panera feels like a step in the right direction

“The majority of patrons pay retail value or more. Statistics provided by Panera indicate that roughly 60% leave the suggested amount; 20% leave more; and 20% less. One person paid $500 for a meal, the largest single payment.” – Jim Salter, Associated Press

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