Over the weekend we set up and launched the CollegeRecruiter.com podcast using BetDirCaster. Integration into their existing site went quickly. More quickly than I anticipated. I’m excited about podcasts like this; timeless information to a niche audience in 10 minutes or less. This also gave me an opportunity to tweak BetDirCaster. It now; formats the …
Category Archives: Podcasting
Business Podcast Sighting: Cisco
Had another conversation yesterday about how podcasting can help business communicate and connect both internally and externally. One thing coming out of these conversations – there’s probably audio or video somewhere in your organization that is collecting dust and could be more used and more useful in an RSS feed. Aside from the convenience, there’s …
The Mass Market Mentality vs Individual Customer
Doug Kaye states Mark Ramsey doesn’t get podcasting. Mark Ramsey replies that Doug doesn’t get broadcasting. Yes, podcasting is a great opportunity for broadcasters to experiment and create a farm team. Yes, podcasting is a no-brainer for a broadcasters to connect with their audience on their audience’s terms. Finally, Yes, podcasting is the easiest way …
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NPR off Audible Was Easy, NPR Off NPR Is the Hard Part
As broken by Tristan Louisthe Mac Observer (corrected by Doc), NPR is not renewing their contract with Audible. This is a good thing. Podcasting and public radio are peas and carrots. They belong together. By not renewing the Audible contract, NPR removed the easiest obstacle preventing them from offering more podcasts. After some conversations with …
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The Second Difference Between Consumers and Customers
“There’s no time of day that would be good for me. I don’t plan my days around a radio or TV schedule because, quite frankly, I don’t need to. I have an iPod and I can listen to what I want, where I want and when I want. And given that there’s already more good …
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Software Distribution History: Shrinkwrap to Download to Appcasting
NetNewsWire, my preferred RSS reader, isn’t particular about the file type within a given podcast. Audio (podcasting), video (videoblogging), images, pdfs (like 101sheets), torrents, or even applications (appcasting?). As you can tell from the appcasting link, Fraser Speirs was the first I knew of using an RSS feed to distribute his excellent iPhoto Flickr plugin. …
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Podcasting Rewards Good Conversation, Not Celebrity
Greg Lindsay over at Business 2.0 linked to the Working Pathways’ economics of podcasting post in his Podcasting’s Nonstar System article. “An unknown number of those Apple-made microstars will convince themselves that they hold a first-mover advantage in an untapped medium…Eventually they’ll fail, and they’ll fail faster than ever before…For the first time in the …
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How Wikis Work Best
Hugh Macleod released the HughPage, a wiki for bloggers, yesterday. As always he concisely captures the power of a wiki. “The Hughpage wiki is up and at your disposal….Just blogged about something that doesn’t have a section? Then create a new section by yourself. No need to ask first. Exactly.” Like describing the idea of …
Podcasting 101 Sheet
To help communicate the value of podcasting, I offer this single-sided Podcasting 101 PDF covering: The Benefits of Podcasting How Podcasting Works 3 Tips for a Great Podcast ID3 Tags for Podcasters Download the Podcasting 101 Sheet [pdf]. If you’d like future 101 Sheets delivered automatically, here’s the 101 Sheet RSS Feed
Notes from Wikis, Blogs, Podcasts, RSS, and More Talk
Great turnout at my MN-ASIS Brain Food Sampler talk earlier this week. We covered quite a bit of ground in 30 minutes, thanks to everyone attending for the great questions. Here are Ann Treacy‘s notes, published as her latest Byte of the Week email newsletter (Thanks again Ann): “Last night I went to a great …
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