The Mass Market Mentality vs Individual Customer

Doug Kaye states Mark Ramsey doesn’t get podcasting. Mark Ramsey replies that Doug doesn’t get broadcasting. Yes, podcasting is a great opportunity for broadcasters to experiment and create a farm team. Yes, podcasting is a no-brainer for a broadcasters to connect with their audience on their audience’s terms. Finally, Yes, podcasting is the easiest way …

NPR off Audible Was Easy, NPR Off NPR Is the Hard Part

As broken by Tristan Louisthe Mac Observer (corrected by Doc), NPR is not renewing their contract with Audible. This is a good thing. Podcasting and public radio are peas and carrots. They belong together. By not renewing the Audible contract, NPR removed the easiest obstacle preventing them from offering more podcasts. After some conversations with …

The Second Difference Between Consumers and Customers

“There’s no time of day that would be good for me. I don’t plan my days around a radio or TV schedule because, quite frankly, I don’t need to. I have an iPod and I can listen to what I want, where I want and when I want. And given that there’s already more good …

Ruby on Rails is Agile Web Development

If you’ve been following along for a while, you know I’m on a quest to learn Ruby and specifically – Ruby on Rails. Back in May I started on Sam’s Teach Yourself Ruby in 21 Days. After the fourth time through day 15, I knew I needed some other assistance. The inspiration to find the …

Call for Testers: WP-iPodCatter 0.9a

Hey all, I could use some help testing the new version of WP-iPodCatter Changes in 0.9a: All variables from the replacement wp-rss2.php file moved into the WP-iPodCatter section in WordPress admin Options tab. Updated wp-rss2.php file Support for itunes:block at an individual post level Support for itunes subcategories Support for itunes:explicit at overall podcast level …

Like MTV, Radio Doesn’t Find Music Valuable

Long ago, broadcast radio gave up with introducing their audience to new music. I first became aware of it sometime during the summer of 1996 [1] , I’m sure the tipping point occured long before then. Between Cumulus Media president/CEO Lew Dickey, Jr. promoting the talk radio proliferation on the FM dial, my conversation about …