One as the Ideal Podcast Audience Size

In television and radio, it costs the same to reach 10 people as 10,000 or 10,000,000. In fact, the sunk costs of transmitters and FCC licenses inherently bias toward larger audiences. If everyone within range of your transmitter isn’t paying attention to you, there’s still marketing to be done. On the other hand, the distribution …

Heading for the Mountains – Where Else?

Later this month, Jen and I are taking a quick road trip west to break in the PT Cruiser. We’ll be getting as far as Boulder, CO and swinging through Kansas City, KS on the return trip. I’m itching to see some mountains, and I’ve heard great things about both Boulder and Denver. Outside of …

Introducing the WP-iPodCatter Plugin

The WP-iPodCatter plugin help podcasters running WordPress create a valid feed for iTunes’ podcast directory. WP-iPodCatter adds 2 iTunes specific fields to WordPress’s post page; one for itunes:category, and one for itunes:explicit. The zip file also contains a replacement wp-rss2.php file with all the iTunes specific tags in it. Download WP-iPodCatter v0.5 For suggestions, comments, …

We Edit Each Others Media in a Post-Filter World

Previously, I’ve talked about the a Business Model for Abundance and what price means in an age of abundance. Seems like a meme going around. “Soon everything will make it to market and the real opportunity will be in sorting it all out.” – Chris Anderson Yes, I see Attention.xml playing a big role in …